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Heads Propaganda’s Success

A closer look at the quarter century operation of the Heads propaganda shows extemporary growth. The marketing firm work hard to be the right agency for their clients. They aim to produce top-notch results to strengthen their brands by creating corporate identities. It started as a small firm and today, it is the second largest private marketing agency in Brazil. The agency now has offices in Curitiba, Sao Paulo, Rio de Janeiro, and Brasilia. It owned by the Worldwide Partners Inc., a network of more than 80 independent media firms operating in over 50 countries around the globe. It is among of the fastest growing media firms according to the IBOPE Ranking. In a short period, it has climbed seven positions in the coveted ranking since 2014. As a result, it has registered eight new accounts. Furthermore, it has been shortlisted as one of the best Brazilian companies to work for by the Great Place to Work for the third time consecutively. All these are enough proof that the Heads exercises its duties effectively.

Their clients also tell it all. They deal with the most successful companies in Brazil which have no chance of transacting with unreliable agencies. Amon the reputable firms that are on the Heads clients’ list are; Wide, Arbos Brazil, Insurance case, Cielo, Caixa Economica Federal, El País, Apothecary Group, Riosul, Petrobras, Positivo Informática, Olitalia and Unimed Curitiba. During its 25-years operation, it has learned only to lead their competitors. They have also learned that businesses, clients, and business relationships are enhanced by great ideas.

The agency prides in the high-profile managers who run it. The notable one is Claudio Loureiro. He is an advertising executive and successful entrepreneur who was born in Curitiba, Brazil. Loureiro is the Heads’ CEO and founder. The high-flying manager studied Law at University Pontífica in Paraná and where he earned an undergraduate degree. In the year 1997, the suave manager was announced as the advertising executive by the Colunistas. Loureiro was among the associate producers of Rio I Love You film.

Wikpedia shows that he is also the producer of A Night with Janis Joplin, a Broadway musical. In the year 2010, he participated in convincing Woody Allen to shoot a movie in Rio de Janeiro. That was Allen’s first film to have been shot in Latin America. Loureiro, the orator, has also been a speaker at the TEDx. He won the CRPcom innovative award of the social responsibility category in 2013. The highly experienced advertiser is also a member of the vibrant Brazilian Young Presidents’ Organization. YPO is a global network of Brazilian CEOs and business leaders

Everybody’s Switching to FreedomPop

FreedomPop, one of the leading providers of proven, high quality wireless service is going global as reported in a recent article on Digital Trends. This means more and more countries can avail the free service it has been offering to Americans. Plus, the dozens of features that go into new users’ free account. FreedomPop is aiming to expand its service globally in the next few years which means it will offer the same freemium plans that is in the US to the rest of the world. Now, with the freemium wireless service you can talk, text and transmit data free of cost in UK, Germany, France and Spain after its multi-million deal with Dutch carrier, KPN is sealed.

While there is a belief that just about every user of this mobile service can receive something valuable from this deal, alpha test of the service has already started in the UK. By the end of September, FreedomPop will begin contacting those signed up for more information as well. Currently, efforts are being made to collect as many feedback from potential users worldwide. The most affordable subscriber plans that has been revealed come with bonuses and perks all the way. For example, one free plan offers 200 minutes talk-time, 200 SMS and 200MB of data. Monthly payment plans range from $13 to $18. The Premium 1GB is available with 1000 messages, free voicemail and 1GB data while Premium 2GB offers unlimited calls, messages and 2GB of data.

One of the biggest misconceptions in free wireless plans revolves around the quality of service. You may know some providers who came up with a great free package only to offer poor quality transmission. FreedomPop promises to provide great quality for its free plans. Whether the service will include 4G LTE during alpha test is not quite clear. What if someone accidentally or intentionally went over the data allowance? The good news is, only a flat 1p will be charged for each excess MB. Note that, users will still have to pay shipping fee and extra fee for Premium Voice which will amount to less than $3. Now, what about free Jetsetter SIM card for travelers in France, UK and Spain? There is no information on this plan offering 100MB of free data. However, the travelers SIM card will be eventually be sold to more than fifteen countries in Europe along with FreedomPop’s free basic and premium plans.

Keyword Innovation: Gaining Top Rankings in SERP

Using the right combination of keywords is perhaps the most important part of your SEO strategy. However, there is a wealth of information on the Internet about SEO and SEO keywords, which may lead to ‘information overload’. To make things easier, here are few tips that you can use to ensure a viable long-term success for your website.

Using the Keyword

First, try to sound natural, which means that you should not stuff your Meta tags, title pages and relevant information with keywords. It is a black-hat tactic that may help you get better rankings in the short-run, but you are likely to run out of fuel very soon. Instead, try to look neutral by placing your keyword once in the title page and Meta tag. Besides, you should also use it at least once in the main headline. As for on-page content, experts suggest using the keyword or variation of keywords two to three times, maximum. It is also a good idea to use these keywords once in the beginning of your article and once at the end.

Use Variations

As part of your keyword strategy, use different variations of keywords. For example, if you own a home painting business, it is better to include keywords that also define different aspects of painting including ideas for interior painting. Actually, it is better to write a small article on home painting tips so you can target potential customers who typed keywords pertaining to ‘paint ideas’ rather than ‘paint shop’. To make things easier, it is better to group your keywords in categories. The first category may target customers looking for information such as ‘painting a home’, whereas another category may target customers looking for businesses such as ‘interior home painters’.

Turn Keywords into Meaningful Sentence

As a last step, turn you keywords into real titles by turning them into meaningful sentences. For instance, try to write a sentence for the intent you are solving. In this case, keyword such as ‘professional home painters’ can be used in the title or Meta tag by turning that into more meaningful sentence such as ‘where to find professional home painter in Miami’.

Who Can Help?

For more ideas and practical tips, get advice from a reputable SEO marketing company such as White Shark Media. These digital media companies are adept in tackling SEO related issues discussed in this article. Just remember that you can get top spot in Google or any other search engine using innovative keyword tricks without resorting to ‘black-hat’ tactics.

Source: White Shark Blog

Tips For Real Estate Investment

Real estate is a great platform for investment. Although this is true, you may need some advice before you involve yourself with any real estate venture. It is very important to do some research on the current trends of real estate before you start investing in the same. There are some tips that can help you have an understanding of the market.




To start with, not all renovations are equally created. Statistics have shown that the best return for investment is a bathroom remodel. It usually costs $3,000 and will return $1.71 for every $1 spent. The poorest home improvements in terms of value are finishing a basement and kitchen remodeling. For example, a top of the line kitchen renovation may cost you about $22,000. You will only get approximately $0.51 each dollar spent.




The time to buy or sell is equally important as the cost. The worst time to sell in New York is the second week of December. Listings at this time went for 2.8% less than normal. The greatest time to sell is March as this is when homes sell for 2% more and even sell faster. It is therefore prudent to know the best and worst times to buy or sell in your area.


Starbucks effect


Let’s say two similar houses were sold in 1997. If one was near Starbucks, it would have gone for approximately $137,000. The same home not near a Starbucks would cost $102,000. One and a half decade later, the average home would have gone for $168,000 at the average appreciation rate of 65%. The one near Starbucks would have sold for $269,000 as the appreciation rate is 96%.




It is therefore important to ensure you make the necessary consultation before making a real estate investment. Boraie Development is a good example of a real estate company to consult. They have a 3 decade track record making it the best developer in New Jersey. The company uses their own capital as well as private capital sources like commercial banks as their main source of funding.

Why Now Is the Time to Invest In Gold


Everywhere you turn, you see investors and experts alike naysaying gold. They say that gold is finished as an investing vehicle. Some point to the fact that gold is at the weakest demand that it’s been in the last six years. That, and the constant naysaying of so-called financial experts would have many people to believe that gold is no longer a commodity worth considering.

Of course, they’re all mistaken. Now, is the perfect time to buy gold. Unbeknownst to most, the next big bear rally is coming soon, and that rally will take the metal to new highs of at least 10% to 30%, according to several experts on the precious metal.

Many people are rallying against gold, and that is one of the reasons why now is the best time to consider purchasing it. There is so much confidence in gold being a poor investment, the market is literally betting against gold. And history has shown that the moment the market starts turning against gold, is a moment that gold starts picking up in value.

There are some experts do believe that the selling of gold will begin to weaken, and that the market even now is starting to show signs of seller exhaustion. Even though there has been a great deal of selling as of late, many experts do not believe that the selling trend will last much longer. And when the bear market kicks in, people savvy enough to have entered into gold will see gains for their patience.

Some analysts believe that gold is ripe for a rally in the next two quarters because of a lack of bearishness in the market. They believe that the trading range for gold will be somewhere from $1100-$1300 per ounce over the next two quarters.

Companies like U.S. Money Reserve specialize in gold and silver distribution. They provide access to the purchase of gold, silver and platinum coins. They employ a team of 100 individuals, including gold specialists, financial experts, coin research professionals, and more. U.S. Money Reserve offers a wide array of valuable coins, including mints that are authorized by Congress and produced with face value denominations.

This is a prime time for investors to take advantage of upcoming gold market fluctuations. The next few months will see a surge in the demand and value of gold, and now is the perfect time to prepare to take advantage of the coming uptick in the gold market.

James David Dondero, the Financial Mastermind

Since its inauguration in 1993, Highland Capital Investment has made an unforeseen difference in the financial markets of America and the world as a whole. The meticulous stewardship of James David Dondero has made this all possible. As Co – founder and president of Highland Capital Management he has made a notable difference for this investment corporation. Presently, Highland Capital Investment is the pioneer in cutting-edge financial product solutions. Some of their products include Collateralized Loan Obligation (CLO), mutual funds, institutional separate accounts, hedge funds, private equity funds, mutual funds, REITs, and ETFs. All these are award winning products that have revolutionized financial markets momentously.

James David Dondero popularly referred to by his rather unofficial name Jim, is currently the president of NexPoint Residential Trust, Incorporative. Also he is the co – founder and president of Highland Capital Management, L.P., founder and president of Nexpoint Advisors, L.P. and the chairman of NexBank, an associate bank that is majorly owned by Mr. Dondero. Also, Highland Capital Investment on nexpointadvisors.com, NexPoint Advisors and NexBank are all partners of Nexpoint Real Estate Advisors, the company’s primary consultant. He schooled and graduated from the University of Virginia with the highest accolade of Beta Gamma Sigma, Beta Alpha Psi, equivalent to a First Class Honors in most universities. He was able to scoop two majors in accounting and finance from the Mcintyre School of Commerce. Mr. Dondero is also a Certified Management Accountant (CMA) and has earned the right to use the much coveted Chartered Financial Analyst (CFA) designate.

In 1993 Mr. James David Dondero Co – founded Highland Capital Investment with Mr. Mark Okada, and oversees the private equity business. As per now Highland investments and its partners manage a whopping $21 billion in market assets and has aided in the starting of new credit asset classes. Before founding Highland, Mr. Dondero worked as Chief Investment Officer of Protective Life’s GIC subsidiary and steered the business from a mere concept to over $2 billion from 1989 to 1993. He has a portfolio management experience that compromises leveraged bank loans, derivatives, mortgage – backed securities, investment grade corporate, emerging markets, preferred stocks and common stocks. Besides all this, he is also responsible for coming up with the execution of the firm’s strategic investment and operational initiative. This shows how Mr. Dondero is pivotal in the financial world. With an experience of over 30 years in the credit and equity markets, he has all that he needs to tackle financial constraints.

A philanthropist is essentially a humanitarian, a person who gives out charity wholeheartedly without expecting any return. Mr. Dondero is one such person; he has made a number of contributions to the society that his efforts cannot be overlooked. He has supported initiatives in education, veteran’s affairs and vast public policies. He has also lent a helping hand to plummeting financial institutions; a case in point is the GIC subsidiary of Protective Life. This in itself is a sure sign of a good heart. They say the hand that gives receives more in abundance, I guess this is why Mr. Dondero has become so successful and has accomplished what few may only dream of in life.

Get Contemporary Beauty Products With Lime Crime

The world of fashion is fun and exciting as well as ever changing. People want to be able to keep on top of what is in style at any given moment in order to be able to show to others that they are aware of contemporary fashion trends such as the kind of colors that are in use today, the sort of fabrics that are particularly popular in major cities as well as the kind items that are being used for many age groups. They may also want to know what people in London and Paris are using as well as what kind of products are selling well in major beauty chains all across the entire nation at any one time.

Those who know what is going in the current fashion scene will it easier to create the kind of style that they want from any look in order to be able to showcase their owner personal style as well demonstrate that they are fully in touch with aspects of fashion. Beauty products are an essential part of this process, designed to help people of all ages look better as well helping them create a specific look that is fun, fashion forward and in style.

Working with a company by Doe Deere that understands this need can be a great way to help relax and project a certain look at work and during their off hours when they chose to party with others or just to have time with friends and family who also share their interests in fashion and beauty products use of all kinds as well as they do. Purchasing from just the right company can be the way to get access to such products and have a line of makeup on hand at all times that is contemporary, elegant and in touch with the kind of trends that people like.

One company that completely knows just how much the modern women wants to have access to such items is Lime Crime, Lime Crime offers a wide variety of products that people can purchase to help them show off their inner sense of fun and their devotion to what’s happening in today’s fashion world. The user who wants to buy items that show off her knowledge of the world of today’s fashion will find much to buy her and much that is ideal for all of her needs to have makeup that is elegant and offers her what she needs to express her own take on the kind of fashion that people see in fahion magazines and store windows. Working closely with this company can allow her the opportunity to create her own style and enjoy one that is precise and yet free while still being in touch with modern styles and means of thinking. She can benefit both from getting in touch with her own style and learning about the kinds of fashion that are ideal for her own personal use in today’s fashion, beauty products and makeup world.

Brian Bonar’s World As A Financial Executive

Financial executives like Chief Executive Officers, Chief Financial Officers, and Controllers among others are usually considered to be in the business world as managers of financial matters only, but that’s not it. Top financial executives in most companies possess more than just financial professionalism. To make an excellent financial executive, one needs to embody the traits of an accomplished manager and a financial expert. Still, there are no quantifiable apparatus to gauge a real financial executive since the primary features seem to roll over with time. But it is prominent that some individuals with particular behaviors blend well with specific jobs. However, for financial executives so much entails to their traits and character and a superb blend produces the best example of a leader.

For our case, Brian Bonar serves as the best example of what a financial executive should really exude. Brian Bonar currently serves as the CEO of Imaging Technologies Corporation, a top developer of color management software and an integrator as well as service corporation for digital imaging hardware. Since his inception into ITEC, Mr. Bonar has been able to generate higher returns on capital as a result of his efficient operating structure and use of capital. As part of his plans to jettison the organization, Mr. Bonar has included a leverage program on its expertise in imaging products and services. Strategic acquisitions that he has implemented have rapidly grown its market to that of providing imaging services and products.

He has maintained the balance of driving tough bargains but not too tough. He intuitively understands the need to motivate his staff as a way to continue working hard towards long-term corporate success. He has created value for the organizations he has served as a financial executive. The creation of long-term value has been his primary focus as a visionary leader. At ITEC, he has grown the company at an impressive rate by identifying opportunities to serve its target markets, both small and medium-sized companies by offering particular administrative services. He has been astute at developing new markets and abandoning them as they transcend from growth to exponential growth in his previous places of work. He is exemplary at managing the future and not the mirror, making him a favorite leader to many companies including IBM in the United Kingdom where he worked for almost 17 years.

Brian Bonar served as the President, CEO, CFO, Secretary and Director of TRUCEPT, INC. prior to ITEC where he also used to candor his duties with compassion and pragmatism. He has always been aware of how to deal with suppliers, customers as well as co-workers who failed to meet the expectations of the company. To add on those, the sense of urgency and flexibility are vital to the rapidly changing business environment and in keeping up the pace.

A Man, An Art Collector, A Visionary

It is an understatement to say that Adam Sender has an eye for art. The 46 year old former hedge fund financier has a 1,000 piece art collection that he has accumulated since 1998. Now some of Adam Sender’s collection, will be auctioned at Sotheby’s.

Adam Sender finds great joy in his art collection, which is so vast that his several homes, which stretch from Bel Air to Sag Harbor to Miami, do not have room to display the art.

Feeling that art is to be enjoyed, Adam Sender loans art out to museums for temporary display in their collections. He has works on loan to the Metropolitan Museum of Art and the New Museum in New York City as well as the Palais de Tokyo in Paris. He used one of his Miami homes for a pop up art exhibit, “Home Alone” which displayed 85 of his pieces of contemporary art in a 5,000 square foot home during Miami’s Art Basel VIP viewing.

Art is a practical investment. In fact, 2014 was a record year for art investment and the art market. As trust fund babies age and become heirs to fortunes all over the world, institutions such as Citigroup teaches them methods for investing their fortunes, including investing in art works and the method of buying art. The training even included art auction skills for the young wealthy millennials.

Adam Sender has long had a knack for finding emerging artists. Once he discovers an artist, he often buys several works from that artist. The Home Alone exhibit included multiple works by Sarah Lucas, Cindy Sherman, Keith Haring and Chris Ofli. He also has several pieces by Richard Prince. Two of his favorite new emerging artists are Diana Al-Hadid and Rashid Johnson.

Adam Sender has always sold art as well. A few years back he sold a piece by Richard Prince, “Tender Nurse”, for $2.3 million. Adam Sender uses the money generated from the sale of his art to purchase new art. Collecting art is a long term process and, for Adam Sender, it is a life passion.

Eric Pulier: Improving the World through Technology

A century ago, society marveled at the steam engine and the Ford Model -T. Giants of innovation like Henry Ford and Thomas Savery made new ideas into realty and changed the face of everyday life across the world. Not far behind these master inventors is the former CEO of ServiceMesh Inc., Eric Pulier. Although his name may not be as familiar as Ford or Savery he has introduced and perfected a concept that changed the way modern computing functions. Eric Pulier holds the patent for a system and method for cloud computing abstracting layer with security zone facilities. This allows for security in software development while it is being created in the cloud. He also holds several other patents that have emerged through the development of this security which has allowed his companies, like ServiceMesh Inc., to grow.

Mr. Pulier had an interest in technology from the beginning. Originally from New Jersey, he attended Harvard University and simultaneously took classes at M.I.T. . After graduating Magna Cum Laude in 1988, he then moved to Los Angeles and began a company called People Doing Things (PDT) that sought to improve education, health care and other issues impacting society. He then lead the development of Starbright World which is a private social networking site for chronically ill children. This work began his philanthropy which he has sustained to this day. Mr. Pulier is a contributor to several organizations which seek to help people through technology. One of which is the XPRIZE Foundation which hosts competitions in order to address some world wide challenges (hunger, poverty, education, etc.).

Along with his many philanthropic ventures he also created several technology based businesses early in his career. He founded Digital Evolution which successfully merged with US Interactive LLC in 1998. Despite his age, he was invited by the Presidential inaugural Committee to head the Presidential Technology Exhibition in 1998 which was held in Washington, D.C. He was also invited to participate in Al Gore’s Forum on Technology and Education which allowed him to advise and inform on the subjects. Currently, he is an advisor in the Clinton Global Initiative.

Throughout his life, Eric Pulier has not only changed the face of computing and technology but he was determined for that technology to prove as useful foundations upon which in improve the many areas of need in the world. Although he has profited from his ventures, his strong sense of social responsibility has made sure that others will too.