Doe Deere is a young woman who is CEO of a vegan, cruelty-fee cosmetics company named Lime Crime. Although she is very successful and happy, her life didn’t start out perfect and she had to make her way from the bottom to become the visionary she is today.
Her real name is Xenia Vorotova and she was born in Izhevsk, Russia. As a little girl, she idealized America and everything it had to offer. In 1998, at 17 years old, her, her sister and her mother moved to New York to work for a better life and to get a taste of the American dream.
Although her mother had been a very successful accountant in Russia, she could not get hired in the United States without her education records which were taking a long time to get transferred. Her mother began to work as a housekeeper and Doe was a dog and cat sitter. They felt defeated and though they may have to move back to Russia.
Having less than $10, they moved into a homeless shelter in Manhattan. The three would sit in line on Thursdays to get free meals from a local church. Doe would daydream about being a fashion designer and would create designs in her spare time. In 1999, Dorchen Leidholdt, leader of Sanctuary for Families, realized their potential and came to their rescue. Leidholdt helped her mother obtain a job as an accountant, helped her sister get into Columbia University (where she eventually graduated with honors), and helped Doe to use her sketches that she had been creating to get into the Fashion Institute of Technology.
In 2000, they were transferred to Lehman Projects in East Harlem. This area was inhabited mainly be gang members at the time and they would hear gunfire during the night, but since each of the girls got their own room, it was a step up from being homeless.
In 2008, Doe had founded Lime Crime and began using the name, Doe Deere. Lime Crime began in Los Angeles and had 35 employees at start-up. She believes that anyone coming to America can truly make a name for themselves if they work hard and never give up.