For anybody who knows Doe Deere, they know that her signature look is vibrant and colorful. So it is no surprise that when she started her own makeup brand, Lime Crime, that color would be what it was known for. Lime Crime reshaped the makeup industry and made it more accessible for people to get bold and colorful makeup. Her vision for creating a brand of makeup that caters to every type of makeup wearer, helped her to grow into an internationally known makeup icon.
Since selling her makeup brand, Doe Deere, while still active in the makeup industry, took her passion for color and jewelry to start a new venture; Poppy Angeloff. Poppy Angeloff takes Doe Deere’s love for color and combines it with her fascination with vintage and Victorian jewelry, to create heirloom quality pieces that people cherish throughout the years.
Being an entrepreneur is not an easy thing to do, and being a successful one is almost impossible, but overcoming the impossible is nothing new to Doe Deere. After moving to the United States at eh age of 17, Doe Deere spend time living in homeless shelters and taking any job she could find just to survive. During this time she learned she gained skills and knowledge that would help her achieve her dreams. She realized that with passion and understanding you can be successful in the things you do. She took her passion for color and her understanding of what certain people could not get from the makeup industry at the time and turned it into a globally known brand that continues to give the people the color and uniqueness they desire.
Whether its makeup or jewelry, Doe Deere uses her colorful view and passion to create unique products that so many people want but cannot find. As her passions change, one thing never will, her love her all things colorful.