Guilherme de Jesus Paulus was born in 1949 in Sao Paulo, getting his degree in Business Administration. At the age of 22 years old, Guilherme Paulus started working as a Travel Agent in Casa Faro Turismo. This would prove to be a mere introduction to his career in tourism as in 1972, only a year after joining the company, he would leave to start his own venture CVC Brasil Operadora e Agencia de Viagens S.A. A venture he would co-found with Brazilian politician Carlos Vicente Cerchiari. The partnership wouldn’t last long, however, as Cerchiari would leave the company, leaving Guilherme in complete control.
The next four decades would be a golden age for CVC as Guilherme Paulus would grow the tour operator from a single outlet in the small region of Santo Andre to become the biggest tour operator in Brazil and the Latin American region. CVC has expanded from one outlet to having outlets at over 400 malls, 140 hypermarkets, among many other locations. Check this article at istoedinheiro.com to learn more.
In 2009, Guilherme Paulus would sell 63.6% to a global private equity company – Carlyle Group. This sale would see CVC grow to astronomical heights, with its presence in countries like Mexico, the USA and France, opening up self-operated destinations in all the locations for the Brazilian tourists to fly to.
Guilherme Paulus has been rightly nicknamed the ‘Most Powerful Man in Brazilian Tourism’, with over 200 awards from across the world including ones from foreign governments like the American, Mexican and French governments as well as the Brazilian news agencies like Isto E Dinheiro which named him Entrepreneur of The Year in the Tourism Sector in 2017.
Guilherme Paulus and his drive and determination would result in him taking up other business ventures like WeJet, a struggling airline career with only one plane. He would take the company and grow it to be the third largest domestic airline in Brazil before selling it. He would also start GJP Group of Hotels and Resorts, his own private chain of resorts and hotels scattered across Brazil which includes Golf Courses and retreats that cater to every need of the tourist.
His vision and outlook have earned him a place in the Tourism Board of the Brazilian Government, invited by none other than the President himself. His experience and acumen is something that the country and his companies can truly depend on.